LocalAlpha

Know what is really happening in your housing market.

One honest score from 0 to 100 for U.S. metros, counties and ZIP codes, built only on public data, with every source named. See where a market really stands before you buy.

Every market, scoredAlpha Score
Hot Balanced Cooling

Type any market to see its score:

Free for 3 markets. No credit card.

Why people trust LocalAlpha

See where a market is heading

Every market is placed in its cycle, from emerging to peaking, with momentum tracked over 3 and 12 months.

No black box

Every score is built only from public data you can check: the U.S. Census, BLS, QCEW, FHFA and FRED. Redfin and Zillow figures appear on market pages for context, and they do not feed the score. The data vintage and our coverage behind each score are shown on screen, and the full method is published.

A verdict, not a data dump

One number from 0 to 100 across five forces, and you can reweight it to your priorities. The read takes 30 seconds, not an afternoon.

See it live

See exactly what you are getting

One score per market, and the data behind it. No mockups, this is the live product.

getlocalalpha.com/explore

A quick tour: search a market, read its score, then explore the nationwide heatmap.

Explore the map yourself →

The data behind every score

Every figure traces back to a named source you can check.

110,877
public data points the scores read
24,798
markets scored
Nightly
score updates

Sourced from

U.S. CensusBLSQCEWFHFAFRED

How it works

1

Search any market

Type a metro, county, or ZIP and see its score in seconds.

2

Read the verdict

A 0-to-100 score across five forces, with the source and date behind every number.

3

Track your markets

Save the markets you care about and follow how each one moves.

Create your free account →

What you get

Price
Inventory
Afford
Economy

Alpha Score + Breakdown

The 0-to-100 verdict, plus what each of the five forces contributes to it.

○ Emerging
○ Growing
● Mature
○ Peaking
○ Declining
○ Recovering

Market Phase

See where a market sits in its cycle, based on its recent momentum.

Pro
Boise, ID78
El Paso, TX63
Austin, TX37
Metro → County → ZIP

Watchlist + ZIP breakdown

Track unlimited markets, see the score breakdown for every ZIP, and keep 12 months of score history.

Pro
Brian, founder of LocalAlpha
From the founder

Why I built LocalAlpha

I have spent my career deciding which housing markets are worth betting on. Across fifteen years in institutional real estate I ran business intelligence and asset management on more than 19,000 apartment units and $175M in operating budgets, and I built the data systems underneath all of it. Today I am Director of Business Intelligence at Rent Butter.

What always struck me is that the data that tells you whether a market is healthy is almost entirely public. For years I pulled it out of Redfin, the Census, the BLS, and a dozen other government feeds by hand, building the kind of analysis the pros use to decide where to put millions. Regular buyers and investors never get that view, so they end up guessing.

So I built the tool I always wished existed. LocalAlpha turns that scattered public data into one honest score for U.S. metros, counties and ZIP codes, with the source and date behind every number. It is the same read I trusted for portfolio decisions, now in your hands, with nothing hidden behind a black box.

Brian Pawl
Founder, LocalAlpha

Simple, honest pricing

Start free with three markets. Go Pro for unlimited markets, Market Phase and the ZIP-level score breakdown. Cancel anytime.

MonthlyAnnual (2 months free)

Free

Get oriented with core market intelligence.

Freeforever

.

Pro

Popular

For the serious individual investor.

$19/mo

.

Land Alpha

For land flippers working deal flow.

$47/mo

.

Compare every feature across plans →

Frequently asked questions

Start with 3 markets, free.

See where your markets stand today, and follow how they move.

Create free account →